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Hotpoint

Hotpoint

Hotpoint
Hotpoint have been manufacturing now for just under a century, are a home grown company founded in the United Kingdom in 1911 and are probably best known for their refrigerators and washing machines, although they do produce other models as well - and their first recognised product was actually a toaster! The company began in the early 1900s, in 1911 to be more precise and a few years on, in 1920, Hotpoint established a joint venture with a competitor, which formed the Hotpoint Electric Appliance Company Limited (HEAC) to market branded goods in the UK.

Today Hotpoint makes its washing machines at Kinmel Park on Abergele Road in a town called Bodelwyddan in Clwyd, North Wales. Last year (2007), the Hotpoint site produced approximately 800,000 washing machines and employed around 1,000 staff. The company, including Creda and Indesit, produces the largest amount of appliances in the UK and The Headquarters are in Woodston near Nene Parkway where there are around about 1,500 staff based. This site mainly manufactures fridges and freezers.

Hotpoint is proof of exactly how valuable time and experience is to a company as it is now the number one white goods brand in the UK and has been voted as the most trusted brand- not just for one year, but for the past eight- in the annual Readers Digest Survey.

Hotpoint's brand values are basic: Intelligence, Comfort and Style. The Intelligence value is represented by the technology that Hotpoint uses in its products to create the innovative features that are designed to make life easier and make a real difference to those people struggling to juggle a busy lifestyle. The Comfort side of things is, say Hotpoint, in knowing that you are being looked after by a well known, experienced and 'trusted' brand. And also because Hotpoint products are so easy to use that they do not cause extra stress rather than helping with it. And the value of Style can be seen for yourself by just browsing its range of available products. There is a large selection of colour, design and aesthetics to choose from that enables you to coordinate your Hotpoint kitchen well and hep it look as good as it can. Some of the finishes available from Hotpoint include Satin Aluminium, Polar White, Graphite, Stainless Steel & Black and with additional options of Experience Steel & Experience Glass in our Built-In Collection.

As well as looking out for the consumer, Hotpoint is also a dedicated supporter of Childline, the UK's free 24-hour helpline for children and young people. More proof that Hotpoint ethics are in the right place lies in the fact that they are available with environmentally friendly features that make their appliances eco-compatible such as A+ in Energy Efficiency and Eco Cycles, which help you to save energy with your Hotpoint.

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